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France Ô / On Air Branding 2010

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On Air Branding 2010

In the Top 18 !

The arrival on national terrestrial cable should be well prepared for the station that represents the mixture of cultures reporting from the overseas French territories. It shed its old skin and pumped up the volume without losing its divers local accents. To present its programs it took the high road and opened up to the world,

because that's where the channel belongs. This diversion is proof that often the collective effort primes over individual action. The result: a glowing new look for a bright channel.

 

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